There are several risks of social media in healthcare that professionals and organizations must address. The most critical is the potential breach of patient privacy—sharing even seemingly harmless information can violate HIPAA or local regulations. Another major risk is the rapid spread of misinformation, especially when unverified medical advice is shared or commented on. Healthcare professionals may also face reputational risks if content is misinterpreted or if public responses are handled poorly. Additionally, managing online interactions can be time-consuming and requires constant oversight. Inappropriate use of humor, unprofessional tone, or political content can lead to backlash and undermine trust. To mitigate these risks, healthcare providers should have clear social media policies, consistent branding guidelines, and staff training in digital communication. When managed responsibly, social media remains a valuable but delicate tool in healthcare communication.